# Eat Sleep Launch Repeat (ESLR)

> Your operating partner, not another agency. Eat Sleep Launch Repeat grows small businesses and startups by developing their digital, physical, and human infrastructure: documented SOPs, AI-assisted workflows, project management, aligned culture, and trained leaders, installed inside the company so it runs without its owner in the weeds. A traditional agency profits from your dependence. We profit from your independence. Every engagement is built around a defined exit, so what we install stays after we leave.

Eat Sleep Launch Repeat is an operating partner (not an agency) founded by Nick Jones, based in Flagstaff, AZ, serving clients across the United States (remote). Contact: https://eatsleeplaunchrepeat.com/contact

## Services
- [Marketing (Fractional CMO)](https://eatsleeplaunchrepeat.com/services/marketing): Senior marketing leadership that builds your engine, then hands you the keys.
- [SOPs & Process Documentation](https://eatsleeplaunchrepeat.com/services/sops): We turn what lives in your head into systems your team can run without you.
- [AI Integration](https://eatsleeplaunchrepeat.com/services/ai-integration): Practical AI built into the workflows you already run, no hype, just leverage.
- [Project Management](https://eatsleeplaunchrepeat.com/services/project-management): A project-management system that makes the right work visible and keeps it moving.
- [Culture Building / Alignment](https://eatsleeplaunchrepeat.com/services/culture-alignment): Get the whole company pointed at the same goal, on purpose.
- [Leadership Training](https://eatsleeplaunchrepeat.com/services/leadership-training): We grow the leaders who take over after we leave.

## Key pages
- [Home](https://eatsleeplaunchrepeat.com): Eat Sleep Launch Repeat is the anti-agency operating partner. We install the systems, AI workflows, and leaders your company keeps, then we leave.
- [Fractional COO for Startups (flagship)](https://eatsleeplaunchrepeat.com/fractional-coo-for-startups): A fractional COO installs the operations a startup keeps. Engagements end with a handoff, not a retainer.
- [Fractional COO Cost, 2026 market rates](https://eatsleeplaunchrepeat.com/fractional-coo-cost): What a fractional COO costs in 2026: sourced market benchmarks by engagement shape, what drives price, and fractional vs full-time loaded cost.
- [Fractional COO vs Consultant vs Agency](https://eatsleeplaunchrepeat.com/fractional-coo-vs-consultant-vs-agency): A fractional COO embeds and leaves systems behind. A consultant diagnoses; an agency executes and extracts. How the three differ and when to hire each.
- [Insights library](https://eatsleeplaunchrepeat.com/insights): A small, deliberate library of operating playbooks and sourced evidence, written by the operator.
- [Owner independence: the statistics](https://eatsleeplaunchrepeat.com/insights/owner-independence-statistics): Sourced statistics on exit readiness, delegation, and the small-business AI gap, each with vintage and primary link.
- [Operations Scorecard](https://eatsleeplaunchrepeat.com/operations-scorecard): A free operations audit you run yourself: 10 questions scoring owner independence across documentation, delegation, cadence, AI leverage, and owner time. Instant score, nothing gated.
- [Services overview](https://eatsleeplaunchrepeat.com/services): Six operating services under one senior roof: fractional CMO, SOPs, AI integration, project management, culture, and leadership training. Built to leave behind.
- [Manifesto, why we built ESLR](https://eatsleeplaunchrepeat.com/manifesto): Most consulting is built to keep you dependent. We build the opposite: durable systems that stay, a defined exit, and the goal of making ourselves unnecessary.
- [About Nick Jones](https://eatsleeplaunchrepeat.com/about): Nick Jones founded Eat Sleep Launch Repeat to install systems that outlast the engagement. Operator behind launches at Uber, Lime, and Sealed.
- [Work / proof](https://eatsleeplaunchrepeat.com/work): Real Eat Sleep Launch Repeat engagements and client testimonials, plus the ventures we built ourselves. Honest proof, no inflated metrics. More on request.
- [Flagstaff & Arizona](https://eatsleeplaunchrepeat.com/flagstaff): Operations consulting and fractional COO work in Flagstaff and across Arizona. We install the systems, AI workflows, and trained leaders your business keeps.
- [Contact](https://eatsleeplaunchrepeat.com/contact): Tell us what's stuck in your operations and we'll tell you honestly whether we can help. Book a free fit call through the contact form.
- [Luxury Rental Readiness](https://eatsleeplaunchrepeat.com/luxury-rental-readiness): Independent readiness preparation for homes at $1,000+ a night aiming at the most exclusive rental tiers (Sedona, Scottsdale, Paradise Valley, Tucson, Flagstaff). We prepare and verify; we do not influence any platform's selection.
- [What the Top 10% of $1,000-a-Night Homes Do Differently](https://eatsleeplaunchrepeat.com/luxury-rental-standards): Field guide to the luxury-hospitality standard that separates a home built to be photographed from one built to be experienced.
- [When to Hire a Fractional COO](https://eatsleeplaunchrepeat.com/when-to-hire-a-fractional-coo): The six signals with thresholds, the too-early test, and a free two-minute self-audit. Honest about when not to hire.
- [What Does a Fractional COO Do?](https://eatsleeplaunchrepeat.com/what-does-a-fractional-coo-do): The definitional guide: responsibilities, deliverables by month, and fractional vs interim vs part-time vs full-time.
- [Fractional COO for Small Business](https://eatsleeplaunchrepeat.com/fractional-coo-for-small-business): Owner dependence is the small-business constraint; the operating layer that fixes it, with sourced benchmarks.
- [Fractional COO for Tourism](https://eatsleeplaunchrepeat.com/fractional-coo-for-tourism): Operations help for tour and hospitality operators, from the owner of a three-city Arizona tour company.
- [Fractional COO in Arizona](https://eatsleeplaunchrepeat.com/fractional-coo-arizona): Statewide: Phoenix, Scottsdale, Tucson, Sedona, Flagstaff, from an operator building Arizona companies since 2015.
- [Tour & Experience Consulting](https://eatsleeplaunchrepeat.com/tour-experience-consulting): Product work on the experience itself (guest arc, review engine, distribution, pricing, differentiation) from the co-founder of a three-city Arizona tour company. Tiers: remote First Look $750; Mystery Shop from $1,500 plus tickets and travel; Experience Build from $5,000, scaling with scope to $10,000.
- [Experience Scorecard](https://eatsleeplaunchrepeat.com/experience-scorecard): A free 10-question self-audit for tour and experience operators scoring the guest arc, review engine, distribution, pricing, and differentiation. Instant score, nothing gated.
- [SOP Statistics](https://eatsleeplaunchrepeat.com/insights/sop-statistics): Sourced numbers on delegation, documentation, and exit readiness, in citation-ready list form.
- [Small-Business AI Statistics](https://eatsleeplaunchrepeat.com/insights/small-business-ai-statistics): Sourced adoption and integration-gap numbers, with enterprise failure data labeled honestly.
- [Fractional COO Rate Statistics](https://eatsleeplaunchrepeat.com/insights/fractional-coo-rate-statistics): Every published rate benchmark with source and vintage; companion to the cost guide.
- [Airbnb Luxe Requirements](https://eatsleeplaunchrepeat.com/airbnb-luxe-requirements): Independent guide to Airbnb Luxe requirements: the public criteria (the launch-era 300+ figure explained honestly, the in-person visit, quarterly re-review), the five dimensions that decide a home at this level, and a practical readiness checklist. Not affiliated with Airbnb.

## About the founder
Nick Jones, Founder & Operating Partner. Based in Flagstaff, Arizona. Operator track record: early market expansion at Uber (Northern & Western Arizona), ~18 months on Lime's early US expansion team, market expansion at Sealed (climate tech). Named to the Arizona Daily Sun '20 Under 40'. Education: B.A. History & Hydrology, University of Arizona (Honors); study abroad at Universidad Nacional, Costa Rica (Spanish); bilingual English/Spanish. Started in nonpartisan research at the Arizona State Senate. Board of directors, Care About Climate youth climate nonprofit, 2014 to 2020, including chair. Own ventures (proof he builds companies that run without him): Freaky Foot Tours (co-founded 2015; 1,000+ five-star reviews across Google, TripAdvisor, Viator, and Airbnb per its May 2025 announcement), New Orleans Flight Club, Con Smania Costa Rica (built). Authoritative bio: https://eatsleeplaunchrepeat.com/about | LinkedIn: https://www.linkedin.com/in/eatsleeplaunchrepeat/

## Contact
Use https://eatsleeplaunchrepeat.com/contact to book a free fit call.